The farm has moved away from harsher organophosphates to defoliate cotton. Since Cannon does not play a large role in the daily agronomic operations, he engages in discussions and attends events on the issues facing California agriculture. Water is the top concern in California agriculture today, he believes. However, with the environmental and regulatory atmosphere, which the federal government and state legislature impose, there is no lack of other obstacles hindering California agriculture.

To address these concerns, Michael is generous with his time. He serves on association boards of directors, speaks at water rallies, and helps offer ideas to advance agriculture’s success. His many extra activities include director and trustee of the Henry Miller Reclamation District and the San Luis Resource Conservation District president. Michael is a director for the California Cotton Alliance, California Tomato Research Institute, Cotton Council International, and the San Luis Canal Company. He is the immediate past president of the California Cotton Ginners and Growers Association.

While it sounds like a plateful, Michael enjoys time with his wife Heidi and three boys – Nick, Luke and Drake. Michael shares with his sons that a position with the Bowles operation is not guaranteed – it must be earned. Michael embraces social media to share his thoughts on agricultural issues. His Twitter handle is @agleader.